UCLAN - Clean Advertising
First day back after the summer holiday break and amongst the hand outs, forms to fill in and new friends to make the students at the University of Central Lancashire (UCLan) were met by a Clean Advertising campaign placed round the campus to promote the University's SLO team and where the students can find them.
UCLan asked CURB to promote the excellent work that the SLO team do with a Clean Advertising campaign around the campus in high footfall locations which included a web link to the team's web page. The SLO team are made up of recent graduates that work to support and help students at the University, their door's are never closed to students and they are always available for a friendly chat for advice and support.
Every year UCLan’s Student Liaison Officer Team think of ways to promote our service to students. We wanted to do something that had never been done before across the university and Clean Advertising through CURB was a way of executing our campaign and to be more ‘green’ with the way we approached advertising our service. The finished result was outstanding and the feedback we have had has all been positive.
Myself and the team are very proud and pleased with outcome and would consider using the services of CURB for future campaigns.
Stephen Fox
Student Liaison Officer, University of Central Lancashire, 2009
